Visa Giving Shoppers an Enhanced Experience during DSF 2016

The Dubai Shopping Festival, now in its 21st edition, continues to work closely with its partners to bring a fantastic family friendly festival to life. This year residents and tourists alike are being invited to ‘Unwrap The Exceptional’ over the course of the 32-day long shopping festival. The Dubai Festivals and Retail Establishment, an agency of the Department of Tourism and Commerce Marketing (DTCM), and the organisers of DSF has worked in close partnership with Visa for almost two decades, with the relationship becoming stronger and deeper as the Festival has grown and prospered.